Attribute tells the truth.
Start with one artist, free. No card required.
See how we do itHow it works
Attribute auto-configures your Meta conversion tracking so the numbers are accurate from the start. From there it’s simple: link your campaigns to the release, connect your streaming data, and see what’s working while the campaign is live, in time to move budget where it’s earning.
25.9×
6.1×
12.4×
23.1×
18.9×
7.4×
24.6×
10.3×
16.0×
20.3×
13.1×
8.9×
17.4×
21.7×
14.6×The gap
You put money behind a release. The ads run in one place; the streams land in another. The spike on Spotify arrives unexplained. By the time a spreadsheet explains it, the moment to act on it is gone. When the artist asks what it did, someone has to answer.
What’s different
Dashboards put your streams, socials, and ad numbers side by side and call it a day. Attribute is the only one that links them — tracing the spend on Meta, TikTok, and YouTube to the streams that actually followed, release by release.
Uncharted Records was the independent label we ran, and the venture that surfaced this problem in the first place. We built Attribute against its real campaigns and real streams, for artists like Velvitte and Inesse. These are their numbers.
Uncharted RecordsThe label where Attribute began · Velvitte and Inesse
5×more efficient spendGod D*** Fool ran 5× more efficiently after we moved ~40% of budget to a better ad set mid-campaign.
25.9×stream multipleFocus On Me sparked 25.9× the streams, at $0.017 each across 7 campaigns.
$0.0019cost per streamIt Was Good… drove streams at $0.0019 each once we moved budget to the efficient channel.
Pricing
Seats scale with your roster. Releases are always unlimited, and you’re not metered for running more.
Starter
Small labels and first rosters.
Growth
Mid-size independent labels.
Scale
Large independents and multi-label groups.
Enterprise
Majors and groups with complex needs.
Every plan includes full cross-platform attribution and unlimited releases. Prices in USD.
The team
Built by a team out of Warner, 88Rising, Fender, Stripe, Disney, ESPN, and IBM.
Get started
Start with your last release and see what it earned. Then run the next one alongside Attribute to see which ads are driving real streams, and which are burning budget.